I am an applied behavioral scientist and strategist.

“ Elaina consistently delivers through analysis with actionable recommendations. She leverages multiple VoC/UX tools to unfold the real experiences our customers are having and quickly reacts to friction moments uncovered by creating effects and following through to retest/fixed status. In addition, Elaina has completely revamped our Evolv Ways of Working to help us prioritize the most impactful variants so that we constantly optimize our order flow with the best customer experience."

Stephanie Carilli 

Associate Director, FWA - Verizon Business

“ Elaina has been a vital part of building Perflo, and particularly putting the science into the product. Her deep knowledge of all things behavioral science contributes to every part of our product, going way beyond just UX. Her research and understanding of nudges in the workplace are invaluable to Perflo. Aside from that, she is very enjoyable to work with, highly organized, meticulous, and dependable. Her resourcefulness, and ability to wear many hats has also been critical to her role at a startup like ours."

Bentzy Goldman

CEO, Perflo

“ Over the past year, Elaina has been an integral part of our team and an absolute pleasure to work with. In that time, she improved the usability and flow of OneClick by identifying UX friction points, and helped us integrate customer feedback and user behavior into the design of new features. All of her recommendations are communicated well and show an excellent grasp of both UX principles and the higher level strategy that affects product decisions. Any team would be lucky to have her!"

Dillon Myers,

CEO, OneClick Chat and Product at DUOS

“ Elaina is the kind of person who makes everything run smoothly, no matter how complex the project or how distributed the team is.

What stood out the most was her availability and problem-solving mindset. Despite working across multiple time zones, Elaina was always there to support, clarify, and remove blockers. Having her on a team means working efficiently, clearly, and with structure.

If you get the chance to collaborate with Elaina: take it!"

Cosme Faé,

Futurist Designer

“ It was a pleasure to work with Elaina. Great attitude, team-player and self starter. She worked with our clinicians and health coaches to translate vision, behavioral insights, and MI principles for scoping product requirements. 

She conducted journey mapping to define pain points, motivations, and behavioral barriers, and applied UX and behavioral science principles to create product features and user stories. She was also instrumental in ideating product concept and design."

Chong Tseng,

Director of Systems Operations at JumpstartMD

“ I’ve worked with Elaina in many capacities over many years. Elaina has an incredible talent for diving into a project, company or role and immediately assessing opportunities for adding value. Her analytical and problem-solving skills are highly developed. Elaina is sharp, quick and effective at any and all things she puts her mind to. She is never late on deliverables.

She’s intuitive, inventive and naturally curious about consumer behavior - which makes her an incredible marketer and UX specialist.

Please reach out to me directly to learn more about Elaina."

Kate Weatherly,

Founder at Agile Marketing and Director of Marketing at Legacy Wealth Holdings

“ Elaina is an incredibly talented individual with an excellent work ethic, creative ideas, and well-rounded skill set. She has been an amazing worker for me at the University of Pennsylvania's Center for Health Incentives & Behavioral Economics (CHIBE). She has shown great judgment in determining the kinds of news and publications to highlight on the CHIBE website, but beyond that, she helped us greatly in designing web pages and creating infographics that we now house on the website. She also is well adept at SEO, UX, and social media and Google Analytics. 

She has shown herself to be a fast learner and self-sufficient employee, who asks great questions too. I can't recommend her enough!"

Meghan Ross

Communications Manager, Center for Health Incentives and Behavioral Economics

“ Elaina is one of a kind - and highly skilled in every part of her job at Perflo.

She really understands the product vision, and can give and get feedback as needed to define requirements and improve UX. She's also accessible and resourceful by making the team's jobs more efficient and flow well.

Elaina is very creative and has a deep understanding of user interfaces and user behavior. She is really smart and a pleasant person to work with."

Bruno Russo

Engineer, Perflo

“ Elaina is a hard-working, detail-oriented, and dedicated professional. She offers unique perspectives and is versatile in a startup setting. Elaina’s digital marketing and UX expertise has helped the team a lot. 

She makes sure she keeps up with her technical skills and knowledge, making her very resourceful when encountered with challenges."

Thomas Chou

General Manager, Sinpro Electronoics

“ Elaina is a knowledgeable, creative, and strategic marketing thinker. She worked as a part of the Iceblink Digital team during the Flashstarts accelerator program and jumped in with both feet from the first day. Elaina has a structured and analytical approach to her work and is a self-starter. I recommend her with no reservations and would enjoy working with her again in the future."

Matthias Sperling

Marketing and Communications

“ Elaina and I worked together in an Marketing team on a range of products. Her copywriting skills have proven to be extremely effective, having created a vast range of professional and shareable content. She is proactive and analytical, always seeking new ways to contribute her marketing skills and knowledge. Elaina’s strategic efforts towards a range of projects make her a valuable asset to any team."

Allison Tomazin,

Community Engagement, Project + Program Manager

“ Elaina works hard and focuses on the achievement of the task. She pays attention to details and always come up with effective solutions to make the team work more smoothly. Her digital marketing and website design expertise contributes to the team."

Lynn Chang,

Product Manager, Lovinflame

“ Elaina was an excellent colleague. From day-one was proactively seeking responsibility within our department, and her positive impact was felt immediately through her work ethic and attitude. 

She has an exceptional capability for focusing on the overall vision and being able to achieve each step to get there."

Michael O.

Senior Product Owner 

“ During her time with the Ohio Clinical Trials Collaborative, Elaina was an enthusiastic and collaborative team member and was willing to take on many marketing and strategy efforts."

Shannon Swiatkowski,

Research Operations Manager, 

Case Western Reserve University

“ Elaina supported our college's marketing and communications efforts and impressed faculty and staff with her intelligence, positive attitude, energy and enthusiasm. 

We relied on her to support everything from events to social media strategy."

Lisa Chiu

Writer, Editor, Communications Strategist

“ Elaina was with Brilliency while it (a start-up company) was in an Accelerator program. Elaina worked with us to hone our social media strategy, focused on user personas, and worked on our Wordpress Website. Her work was timely and accurate, and she was great to have on our team."

Laura Steinbrink

Founder and CEO, Brilliency

“ Elaina is very talented as well as energetic and detail-oriented. It was a pleasure to work with Elaina."

Joe Peter

Director of Business Development

“ Elaina was a wonderful student to work with because of her open, adventurous nature and her willingness to explore other project possibilities! She would always give, "it all that it takes!""

Michael Costello

Visual Arts Instructor